Tourism Works!

The Tourism Works Political Action Committee (PAC) has been developed by UTIC to provide support to pro-tourism legislators and candidates. 2014 is an election year with ½ of the Utah Senate and all of the Utah House up for election. To make a donation, click here to use UTIC’s paypal account.  To donate in-kind or services such as room nights, meals, activities, contact

Thank you!


Tourism Works!

Tourism Works!

Tourism wins big at 2014 Utah Legislative Session!


Rep. Brad Wilson

It was a team effort on Utah’s Capitol Hill during the 2014 legislative session, and we have so many people and organizations to thank:

  • Rep. Brad Wilson and Sen. Scott Jenkins for sponsorship of HB 34
  • Governor Gary Herbert
  • Legislative Leadership in both the Senate and House:
  •      President Wayne Niederhauser
    Senate Majority Leader Ralph Okerlund
    Senate Majority Whip Stuart Adams
    Senate Majority Asst Whip Peter Knudson
    Senate Minority Leader Gene Davis
    Senate Minority Whip Karen Mayne
    Senate Minority Asst Whip Pat Jones
    Senate Minority Caucus Mgr. Luz Robles
  •      Speaker of the House Becky Lockhart
    House Majority Leader Brad Dee
    House Majority Whip Greg Hughes
    House Majority Asst Whip Don Ipson
    House Minority Leader Jennifer Seelig
    House Minority Whip Tim Cosgrove
    House Minority Asst Whip Rebecca Chavez-Houck
    House Minority Caucus Mgr. Joel Briscoe

We also thank the co-chairs of the Executive Appropriations Committee:  Senator Lyle Hillyard and Representative Mel Brown for their continued support, as well as all members of the Utah Legislature.

  • Governor’s Office of Economic Development – Spencer Eccles and Sophia DiCaro
  • Utah Office of Tourism – Vicki Varela
  • UTIC Executive Committee & Board of Directors
  • Tourism Industry partners throughout the state, keeping the tourism economic development discussion alive and pertinent at local levels
  • Local elected officials:  County Commissioners and county council members, Mayors and town council members


    Sara, Mayor Mike, Governor Herbert and Vicki




Tourism Works!

Wed. Feb 26 – Tourism Day on the Hill

Plan to join your colleagues at UTIC’s annual Tourism Day on the Hill, Wednesday, Feb. 26 in the Capitol Rotunda in Salt Lake City.


8:30 – 10:00 am            UTIC quarterly membership meeting in downtown Salt Lake City,
Joseph Smith Memorial Building.  Meeting is open to anyone with an
interest in Utah tourism, regardless of UTIC membership status.

10:30 am – 12:00 pm    Exhibit set-up in Capitol Rotunda for DMO’s/
UOT/Ski Utah (space is limited and pre-registration required)

12:00 – 2:00 pm            Lunch in Capitol Rotunda for tourism industry participants and Utah
Senators and Representatives, sponsored by UTIC.  (pre-registration required).

2:00 – 5:00 pm              Tourism representatives request brief meetings with legislators (if they have not met during lunch)

Senator Vickers & Roxie talkin' tourism at TDH

Senator Vickers & Roxie talkin’ tourism at TDH

Ski Day at Snowbird a great time for all!

Thanks to Snowbird Ski & Summer Resort for their sponsorship of the Tourism Works PAC Ski Day Fundraiser, and thanks to all of you that supported the event!  A great day on the mountain was had by all.  Stay tuned for our next event!

Mark is waxing eloquently……!7-summits
Seven Summits at Snowbird Center

Bob Bonar, Snowbird’s General Manager on the Tram

Erin taking care of us at Seven Summits

Kym & Mike enjoying breakfast!

Nathan thanking the group
 ski day gad 2UTIC-1
The first skiers to take the new Gad 2 lift!

President Niederhauser on the Tram to the top!

Ski Day Fundraiser for Tourism Works PAC – Dec. 12 at Snowbird!

Join your colleagues for a great day of skiing at the Tourism Works PAC Ski Day Fundraiser!

Who: Utah’s tourism industry – bring your staff, bring your Board

When:  Thursday, Dec. 12, 2013

Where:  Snowbird Ski & Summer Resort, Little Cottonwood Canyon

Why:  To raise funds for the Tourism Works PAC and to continue to forward the tourism industry’s legislative agenda


Snowbird Ski & Summer Resort, Little Cottonwood Canyon.  Download the snowbird ski day flyer

7:30 am:  Early Tram skiers – pick up lift tickets at Seven Summits (Snowbird Center level 2), join Des  & Dave for an early Tram (first 25 persons only!)

9 – 10 am:  Pastries & beverages in Seven Summits (pick up lift tickets if you don’t take the early Tram)

10 am – 3:30 pm:  Ski the “Greatest Snow On Earth®”!  Lunch is on your own.

3:30 – 4:30 pm:  Après-ski at the Forklift


  • $50 per lift ticket
  • $100 for early Tram skier

Register on-line


July fun in Utah!

As we celebrate our nation’s birthday (July 4) and Pioneer Day (July 24) – we hope that you will take time to enjoy our great state!  Utah truly has something for everyone – from activities (hiking, biking, ATV’s, jeeping, horseback riding, river running) to fabulous resorts, destination restaurants and incredible scenery.

Enjoy all of Utah – home of the “Mighty 5”!  See the new “Mighty 5” clip:  Utah’s Mighty Five

Utah Tourism Conference a smashing success!

Utah’s tourism industry gathered in St. George, May 14-16 for the annual Utah Tourism Conference.  With over 260 folks attending, it was an event filled with productive organization meetings, great general sessions and break-outs.  We thank our great partners, the Utah Office of Tourism for their support and assistance in co-sponsoring the conference.
marian-&-saraWe thank our outgoing UTIC President, Marian DeLay for her service to UTIC, and Sara Toliver as the Conference Committee Chair – both these women were a huge part of making the conference a success!  We also thank and express our appreciation to the conference sponsors and exhibitors – their support is vital to a great meeting!



dave-&-florian Dave & Florian hamming it up at the opening reception


gael-&-dana-at-reg Registration fun with Gael & Dana!


barbara-&-mikeBarbara & Mike at the opening reception


uadmo-mtgJoan starting off the UADMO meeting


UTIC’s fantastic volunteer Silent Auction Committee – Nancy, Joan & Monica


Utah’s Scenic Byway Committee meeting with Gael, Marian, Joel, Vicki and Jay

St. George, here we come!

The Utah Tourism Conference is just around the corner – May 14-16 in St. George, have you registered?

Updated Agenda:  Click on the Updated Utah Tourism Conference Agenda to review the updated agenda with additional information on general and breakout sessions and round-tables.  The Utah Tourism Conference Committee has worked very diligently to provide a great series of sessions.


Registration fee is $175 per person and decreases to $150 per person for two or more representatives from the same company.  Click here to register.

If you are interested in a sponsorship or in an exhibit, please contact for additional information.


We have secured rooms at two properties.  Please contact the property directly and be sure to ask for the special Utah Tourism Conference rate:

Fairfield Inn by Marriott
1660 S. Convention Center Drive
St. George, UT  84790
Phone: 435-673-6066
Rates:  $95 plus taxes per night

Hilton Garden Inn St. George
1731 South Convention Center Drive
Saint George, Utah
USA 84790
Phone: 435-634-4100 or link to the Utah Tourism Conference reservation site for the Hilton Garden Inn
Rates: $96 plus taxes per night

UTIC Silent Auction:

The third annual UTIC Silent Auction will be held in conjunction with the Utah Tourism Conference, May 14-16 at the Dixie Center in St. George.  All proceeds from the silent auction will be dedicated to furthering UTIC’s legislative agenda.  Donations of vacation packages, accommodations, meals, activities, tickets to events, lift tickets are welcome.  If your organization has items (amenities) or “schwag” that you provide to fam tour participants, those are also welcome as donations!  Donors will be listed in the conference program, as well as listed on the UTIC website.  Send an e-mail with a description of the donation to:

Post-Conference Activities:

Thursday, May 16 and weekend activities-

Outdoor Utah will host adventure activities in conjunction with the annual Tourism Conference in St. George. Hikes and the exciting sport of canyoneering are planned for Monday 5/13 prior to the conference and Friday 5/17 the day following the conclusion.  Advance reservations for either or both days are required, all necessary gear is provided (bring your own day pack and footwear) and no experience is necessary.  Professional guide services will lead the adventures.  If you choose canyoneering, once you’ve been on rappel, you’re hooked for life on this adrenaline pumping experience!  To make reservations, please contact Monique Beeley ( or Red (  with your preference, hiking or canyoneering and day.


3 foursomes set aside under UTAH TOURISM CONFERENCE at Coral Canyon beginning at 4 pm on Thursday.  $30 per player – includes cart and all the golf you want to play until dark!

Call Coral Canyon Pro Shop (435) 688-1700 to put your name on one of the tee times.


Sunset Jeep Tour-  Tours depart at 6:30 pm from Majestic View Lodge

Reserve a spot by calling Zion Outback Safaris (866) 946-6494

Mention the Utah Tourism Conference to receive a 10% discount

These tours will sell out in May.  If you are interested in a Jeep tour, please make reservations now.

Gallery Stroll-

The St. George Area Convention & Tourism Office will provide a list of participating galleries in the area with a coupon book for a sampling of local treats.  The galleries are open until 7:00 pm.

Zion Giant Screen Theater-

Zion Canyon Treasure of the Gods. Stretching across time and seasons, Treasure of the Gods helps visitors explore the hidden depths, and the legends of Zion National Park and the great southwest.

Ticket Prices: $8.00 Adults, $6.00 Children & Seniors – Tickets are available at the door

Showing: 3pm, 4pm, & 5pm

For those folks staying in the Zion area for the weekend-

“I’ve Got The Music In Me” at Bumbleberry Theater in Springdale.  Mention Utah Tourism Conference and get a $17.50 ticket for $15.   Show times are Friday evening at 7, Saturday at 2 and 7 pm.

Southwest Symphony to perform at the Tanner Amphitheater Saturday, May 18th at 8:00 pm.

Tickets are available at the door for $10.00.