The Utah Tourism Industry Association is backed by a highly qualified and inspiring Board of Directors:
Executive Committee
UTIA Board of Directors
Lance Syrett, Lodging Industry (2024)
Ruby’s Inn
Jessica Merrill, Destination Marketing Organization (2026)
Discover Davis
Nathan Rafferty, Snowsports Industry (2026)
Ski Utah
Maria Twitchell, Destination Marketing Organization (2024)
Cedar City-Brian Head Tourism & Convention Bureau
AJ Templeton, Education (2025)
Southern Utah University
Brittany McMichael, Destination Marketing Organization (2026)
Greater Zion
Lesha Coltharp, Destination Marketing Organization (2023)
Uintah County Travel & Tourism
Mark Smoot, Guides & Outfitters, Northern Utah (2025)
Epic Recreation
Michele Corigliano, Restaurant Industry (2025)
Salt Lake Area Restaurant Association (SLARA)
Nancy Volmer, Transportation Industry (2025)
Director of Communications and Marketing, Salt Lake International Airport
Kaitlin Eskelson, Destination Marketing Organization (2026)
Visit Salt Lake
Todd Shaw, Retail (2025)
Serta Mattress
Kim Bowsher, Restaurant Industry (2025)
Roosters Hospitality Group
Lee Adamson, Destination Marketing Organization (2026)
Explore Utah Valley
Sara Toliver, Destination Marketing Organization (2026)
Visit Ogden
UTIA Board of Directors - Ex officio
Natalie Randall, Ex Officio (Organization Level)
Utah Office of Tourism
Falyn Owens, Ex Officio (Organization Level), UADMO
Garfield County Tourism